comScore: Online Video Views Down Across The Board In January
comScore has just released its US online video rankings for January 2010, and the results aren’t positive. Overall views dropped by around 2.5%, with 32.4 billion in January vs. 33.2 billion in December. And Hulu, which celebrated crossing the 1 billion view milestone for the first time in December, dipped back down to 903 milion views. The drop can’t be blamed entirely on seasonality, either, — January 2009′s overall video views were up 4% over December 2008.
Rankingwise, there weren’t many changes. Google Sites (which is essentially YouTube) is still the reigning champion, with Hulu and Microsoft Sites still rounding out the top three. 
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3 Responses to “comScore: Online Video Views Down Across The Board In January”
March 8th, 2010 saat: 2:54 pm
Lots of show have been on hiatus the past few months.. not very many new episodes on hulu! Poo!
March 8th, 2010 saat: 3:30 pm
Yes very funny to base any conclusions on useless comscore data. They should be sued like Yelp for extortion.
March 8th, 2010 saat: 4:10 pm
I am sure it’s down but trusting Compete and ComScore results is like trusting government
– 30% of what they say it might be true.
Ever checked techcrunch.com on those sites? Ask Michael or whoever does your webtraffic analysis how far off Compete is with an actual results.
Thats just my opinion as far as looking at the “true data” ….but overall I think they are correct….people are busy watching American Idol
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