Sales Training for Social Media & Your Sales Team The old method of using cold calling to prospect is well on its way out, and you don’t want to be left behind. While your inside sales team had to have excellent communication skills to engage with someone over the phone, they need to be even [...]

How To Use Social Media Marketing To Increase Sales There are literally hundreds of niche topic social media networks in existence today and with the advent of open source programs such as Ning, Kick-Apps, and Groups, there are literally hundreds more popping up every day.  However, few networks have managed to reach the pinnacle of [...]

Using Social Media to Increase Sales and Brand Awareness Some of these are highly successful – Carlsberg’s slogan and advertising of ‘probably the best lager in the world’ generates excellent brand awareness and reputation. This then contributes to increased sales and ultimately increased profits. However, many of these companies have large marketing and advertising budgets. [...]

Leveraging Social Media as part of a Referrals Program in Sales Leveraging Social Media as part of a Referrals Program in Sales “Now, we trust strangers.” That’s how New York-based Universal McCann sums up their 2008 study on the impact of online social media on society. They note that there has been a real explosion [...]

How to Explode your Online Leads and Sales Using a Social Media Manager Are you a business owner or professional looking for ways to increase the amount of leads and sales you have automatically? Have you tried getting into the rush toward social media marketing only to get stone-walled by the technical aspects of setting [...]

Make Your Sales Rise Up With 5 Effective Social Media Marketing Advanced Tactics As the use of social media advertising increases, many companies begin to make use of it. Many small businesses are now starting to identify the power of online tools in building a community wherein their prospects could voice out their thoughts – [...]

Pump Up Your Sales With Mobile and Social Media Marketing Consumers no longer sit still and absorb your marketing. They are on the move and they are connected. They want direct access and interaction with your business. They are mobile and social. Leverage that combination in your marketing strategy. Creating a mobile or social media [...]

Social shopping site Kaboodle, which was acquired by Hearst Interactive Group in 2007 for million or so, is trying its hand at social commerce with new community-driven flash sales site PopPicks. PopPicks, which is members-only, partners with a retailer each week to feature a collection of products. The Kaboodle community is then invited to vote [...]

You know how every month you see stories like “Red Dead Redemption sells X copies, Super Mario Galaxy 2 sells Y copies,” etc? All of that data comes from the NPD Group, which tracks retail sales. What NPD never used to track was digital download sales—Steam and the like. That’s why’d you see doom-and-gloom stories [...]

Nicely timed a few days before Nokia’s earnings release, the Wall Street Journal on Monday reported that the mobile giant is conducting a search for a new chief executive, citing the company’s trouble in posing much of a challenge to the likes of Apple, RIM and Google with its Android operating system in the high-end [...]